Shoji Yamakawa
Japan

Japan

Hida Trading Co., Ltd.

Mr. Shoji Yamakawa

You can really taste the wheat,
and I thought, “This is the real deal.”

We began carrying Shimizuya Noodles’products thanks to Hida City’s export initiative. I was drawn both by the desire to support local Hida businesses and by the product’s outstanding qualities. I’ll never forget the first time I tasted their fresh noodles. The wheat flavor was so distinct, and I immediately thought, “This is authentic.” The aroma and firmness, in particular, left a strong impression.

The long shelf life is also a major advantage. Overseas customers often comment that they can “enjoy authentic Japanese flavors easily” and that the noodles are convenient because they can be stored for a long time.

From a business perspective, Shimizuya’s fresh noodles are very easy to handle. The fact that they can be shipped at room temperature is a huge benefit in terms of logistics and cost. Most importantly, it allows us to confidently deliver them to overseas customers. For customers, being able to enjoy the taste of Japan so easily is a big attraction.

We look forward to Shimizuya Noodles continuing to expand internationally. And someday, it would be amazing to see them sold as “Dodgers Noodles” at Dodger Stadium!